Paid Media Marketing Jobs in Gurgaon

Paid Media Marketing Job at Optimise India in Gurgaon

Profile : Paid Media
Job Location : JMD Megapolis,4th Floor, Units 461-463,Sector 48, Gurugram, Haryana 122001,
Hiring Company : Optimise India
CTC Per Annum: : INR 3 lakh per annum to INR 8 lakh per annum

Strength of Current media Team:

  • Lead Generation campaign(B2B/B2C) Planning and Execution via FB/Google/LinkedIn and other media channels
  • Amazon Sponsored ads
  • Branding, Awareness & Engagement Campaign via Google Display/Facebook and other media mix.
  • Reporting and Analysis of the campaign
  • Google Analytics

Skill set required:

  • Research Driven media Planning and Strategy.
  • Google Shopping/Facebook Shopping and expertise in e-com campaign on other platforms
  • YouTube Video Marketing
  • Mobile Marketing/App Install Campaigns
  • Well-versed with Google merchant center optimization

Job Description of the required media profile (Senior Profile, 5-6 years of experience)

  • Develops digital marketing strategy by identifying customers and their current and future needs and monitoring the competition.
  • Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Builds, and maintains social media presence.
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
  • Identifies trends and insights and optimizes spend and performance based on the insights.
  • Brainstorms new and creative growth strategies through digital marketing.
  • Plans, executes, and measures experiments and conversion tests.
  • Collaborates with internal teams to create landing pages and optimize user experience.
  • Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Identifies critical conversion points and drop off points and optimizes user funnels.
  • Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
  • Expertise in Ecom Campaigns is must.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Experience in optimizing landing pages and user funnels.
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
  • Working knowledge of ad serving tools
  • Experience in setting up and optimizing PPC campaigns on all major search engine.

Contact Details

Name : Simran
Contact : +91-9319378798
Website : https://www.optimisemedia.com/

Paid Media Marketing Jobs in Gurgaon

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