Profile	:	SEO/SMO Executive
Job Location	:	Gurgaon
Hiring Company	:	ZA India
Salary	:	15K-20K per month

Job Roles & Responsibilities for SEO :-

• Search Engine Marketing Specialist duties and responsibilities.
• Plan, develop and implement our SEO strategy.
• Work towards organic search optimization and ROI maximization.
• Regularly perform thorough keywords research.
• Identify key SEO KPIs.
• Monitor redirects, click rate, bounce rate, and other KPIs.
• Prepare and present reports regularly.
• Identify our buyer persona to better target identified audiences.
• Identify problems and deficiency and implement solutions in a timely manner.
• Suggest improvements for process and productivity optimization.
• Work with web developers and marketing teams to properly implement SEO best practices.
• Stay up to date with the latest SEO and digital marketing latest trends and best practices.

Job Roles & Responsibilities for SMO :-

• Keep pace with social media and internet marketing industry trends and developments.
• Experience working with popular social media advertising platforms in Facebook,INSTA, Twitter LinkedIn in particular.
• Promotion of websites.
• Branding of all the websites.
• Lead Generation through social media FB,INSTA,LinkedIn, Twitter, Pinterest etc.
• Managing profiles and pages on social networking sites including Facebook, Twitter, Linked In and other community sites.
• Posting content on relevant blogs/forums and seeding content into social applications as and when needed.
• Monitoring and reporting usage statistics and other relevant data.
• Keeping a check on the emerging trends and industry standards in social media.
• Conducting Research and recommending new social media platforms and opportunities.
• Increasing the number of fans, followers on social media networks.
• Experience working with CMS and building/administering content in multiple CMS environments.
• Website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.

Contact Details
Name	:	Induj Charu
Contact	:	+91-9650940808
Website	:	www.zaindia.com
Location	:	Two Horizon Center, Golf Course Road, Gurgaon